In today’s competitive furniture market, every missed sale is a lost opportunity. Furniture Sales Solutions (FSS) is the UK’s leading provider of furniture-specific sales training, with an award-winning reputation for helping retailers significantly increase their sales.

Founded by Adam Hankinson, an industry veteran with over 30 years of retail experience, FSS delivers training designed by furniture people, for furniture people. No wonder it has been named a top service provider multiple years running by both Big Furniture Group and Furniture News.

Adam’s background in retail management shaped the practical, people-first approach that underpins FSS’s training. After years on showroom floors and in leadership roles, he recognised that traditional sales seminars weren’t helping furniture teams thrive. “I have a track record of delivering exceptional results, but I saw too many salespeople fall short because the training didn’t speak their language,” Adam explains. That insight became FSS’s mission: engaging, relevant, furniture-focused training that helps salespeople succeed on the shop floor.

The FSS Difference: Furniture-Focused and Results-Driven

What makes FSS different from generic training courses? In short, everything. FSS’s programmes are crafted exclusively for the home furnishings sector, not a repackaged one-size-fits-all regimen. This specialist focus means every example, role-play and technique is furniture-specific, reflecting real scenarios on a sofa, bed or dining showroom. The training is delivered in a warm, no-nonsense style that keeps teams interested and involved, rather than bored by slideshows.

Key benefits of FSS training include:

• Furniture-specific expertise: FSS distils 50+ years of combined retail experience into practical, proven techniques tailored to how furniture shoppers browse and buy.
  
  
• Practical, engaging coaching: Forget dull lectures. FSS workshops are hands-on and fun, getting staff talking to customers more confidently from day one. Bite-sized online videos help reinforce key skills long after the sessions end.
  
  
• Measurable ROI, guaranteed: FSS promises “More Sales Guaranteed.” If sales don’t increase, they’ll refund the investment. Their pledge of one more sale per salesperson per week is a proven benchmark for clients.

Crucially, FSS doesn’t just train and leave; they partner with retailers for lasting improvement. The company is a family business, Adam’s two sons are part of the team, and they take pride in building long-term relationships. FSS coaches often spend weeks on-site with store teams, getting to know the business and providing one-on-one feedback during live sales interactions. This in-store coaching is then reinforced by ongoing support tools, making the learning stick. “With our training, all furniture retailers can better serve their customers,” notes Ruben Hankinson, FSS’s sales director. From managers to new sales hires, everyone gains confidence, and customers enjoy a stronger experience as a result.

Proven Results on the Shop Floor

For furniture store owners, the bottom line is everything, and FSS’s results speak for themselves. FSS training consistently delivers higher sales, more confident staff, and happier customers. One standout example is Fairway Furniture, a well-established retailer in the South-West. After engaging FSS for focused sales training, Fairway’s team achieved a remarkable 17% uplift in sales within just three months. Peter Harding, Fairway’s Managing Director, described the impact best: “The FSS promise of an ‘extra sale per salesperson per week’ is not a rash boast, it’s practically a given if those who have had the training use what they have learnt properly.” Such an endorsement underscores that FSS’s bold guarantees aren’t just marketing talk, they’re reality when the techniques are applied.

Another success story comes from Dixons Department Store, who saw a 32% increase in sales after a tailored FSS workshop. Owner Marie Dixon shared that “just one sale after training paid for itself.” Their experience mirrors countless others across the UK who have seen a measurable uplift in both performance and profit.

Hybrid Training Model: In-Store and Online Support

Part of FSS’s formula for success is its hybrid training model, which blends immersive in-person coaching with flexible online learning tools. Training usually begins with face-to-face sessions in-store, where FSS coaches work alongside salespeople, demonstrating techniques with real customers and giving live feedback. This hands-on mentoring helps staff break old habits and apply new skills on the shop floor. “We always follow up training days on the shopfloor, so lessons turn into actions,” Adam notes. Retailers often see an immediate spark, with quieter staff finding their voice and experienced team members re-engaging.

To keep that momentum going, FSS provides an online platform of short, bite-sized video lessons that staff can watch on their phone or computer. These quick refreshers cover everything from handling “just looking” customers to asking better questions and closing more confidently. Salespeople can revisit a lesson whenever they hit a snag or want to sharpen a skill, without leaving the shop floor. This blended approach ensures that teams not only learn new techniques but retain and apply them consistently. It’s training that sticks, building real habits and long-term performance improvements.

Partnering for Your Sales Success

FSS is about delivering growth in sales, confidence, and customer satisfaction. Their warm, down-to-earth approach resonates with retailers who want real results without the fluff. Many start with a free consultation or sales performance scorecard and leave with actionable insights, whether or not they proceed to training.

In a world where every walk-in counts, investing in your team’s skills pays off. Reach out to Furniture Sales Solutions to see how their tailored programmes could help you unlock an extra sale per week and build a stronger business, one customer at a time.

www.MoreSalesGuarantee.com / www.bigfurnitureshow.com/furniture-sales-solutions