Parador, the global flooring brand established in 1977, has been named the winner of the 2026 German Sustainability Award in the ‘Wood Processing’ category.
This honour recognises Parador’s enduring commitment to responsible manufacturing, forward-looking innovation, and a consistently sustainable corporate strategy.
Regarded as Europe’s most prestigious accolade for sustainable business, the German Sustainability Award celebrates companies that embrace sustainability as a guiding principle rather than a passing trend. It recognises those who prove that progress, innovation, and environmental stewardship can thrive together.
Neel Bradham, CEO of Parador, comments: “Sustainability is our benchmark. From the responsible use of renewable raw materials to resource-saving processes and durable products, we ensure that every detail counts. This award is not only a validation for us, but above all an incentive to continue our path with passion and consistency.”
In recent years, Parador has achieved a number of significant milestones that have led to this recognition. Innovations such as the PVC- and plasticiser-free Modular ONE design flooring showcase how sustainable materials and timeless design can be combined with purpose and precision. The company’s circular economy strategy and transparent environmental policy further underline its commitment to creating the flooring of tomorrow with care and responsibility.
As part of this year’s award ceremony, Parador will participate in #DNP25 in Düsseldorf. At the event, the award winners will share insights, discuss sustainable approaches, and develop practical solutions for the future.
The award ceremony will take place on the 5th December 2025 at the MARITIM Hotel Düsseldorf, bringing together leading figures from across the industry to celebrate outstanding achievements in sustainability.
