Online retailer Happy Beds has announced a collaboration with certified adult sleep consultant and founder of The Good Sleep Method, Amy Cheseldine, as its official external sleep expert.
The collaboration will see Cheseldine offering expert-backed guidance on sleep health and wellness, tapping into the growing sleep market fuelled by increasing interest in the UK on social media platforms like TikTok.”.
Amy is a London-based Certified Sleep Coach and founder of The Good Sleep Method, working with clients across the UK and internationally to improve sleep quality and wellbeing. She supports individuals experiencing insomnia, sleep disruption due to pregnancy or menopause, workplace fatigue, or those looking to optimise habits and routines, and also partners with corporate clients to enhance employee rest and performance.
Amy takes a holistic approach to sleep, drawing on her training in Cognitive Behavioural Therapy for Insomnia (CBT‑i) and Acceptance & Commitment Therapy (ACT), and is a member of the Association of Professional Sleep Consultants.
Commenting on the collaboration, Amy said: “I’m thrilled to be collaborating with Happy Beds as an external sleep expert. Good sleep is about more than a mattress; it’s also habits, routines, the broader sleep environment and how we manage stress. Through my contributions to Happy Beds’ content, I’ll be sharing practical, evidence-based guidance to help people make informed choices and build better sleep.”
“Working with Amy Cheseldine is a really exciting step for Happy Beds,” said Rex Isap, CEO. “Our ethos has always been that a good night’s sleep shouldn’t be a pipe dream for anyone. Alongside our experience delivering quality sleep products at an accessible price, collaborating with Amy ensures we can go the extra mile to give our customers expert-backed insights, helping them make confident, informed choices that truly make a difference to their rest. The partnership is integral to helping people across the UK sleep better and helping them find their happy place.”
