Family flooring business opens second location

A family run carpet and flooring business has opened its doors at Five Valleys Shopping Centre in Stroud with a special ribbon cutting to launch the new venture.

The team at SJR Carpets and Flooring have been busy transforming a unit near the King Street entrance at Five Valleys into their new studio and showroom.

It’s a second location for the busy family-owned company with a store also on Stonehouse High Street. The business is owned by Paul and Charlene Phillips, who work alongside Paul’s sister, Tina Phillips, and family friend, Christina Broadley.

Paul and Charlene’s three children are also an inspiration for the business with thirteen-year-old Sam, nine-year-old Jake, and Ruby, aged four, making up the name SJR. Jake cut the ribbon on the new store. 

With over 20 years of experience in fitting carpets and flooring, Paul is looking forward to growing his business at Five Valleys, offering a wide selection of floor coverings, including wood, carpet, and LVT.

The new store can supply and fit all styles of flooring, stocking brands which include Comar, Kingsmead Colonia, Furlong, Valley, Victoria, and Lewis Abbott.

Paul said: “We are really pleased to be expanding our business and opening here at Five Valleys, this is a great location for us in the heart of Stroud and we’ve already had such positive feedback about the new studio.”

Erica Malpass, Centre Manager at Five Valleys, said: “We’re delighted to welcome Paul, Charlene, and their team to the centre and to their brand-new space here at Five Valleys. SJR is a great local independent business, and it’s always nice to see businesses expanding and growing here.”

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